BBC report crowns Global's much awarded site in list of world's best

Mumbai based OOH giant scores a first for Indian OOH industry by becoming first to attract international media attention

A report surveying the hoarding industry across the world by the British Broadcasting Corporation confirms that Global Advertisers owns India's most expensive hoarding site in Bandra. The report filed by BBC's Tom Heyden surveys the biggest, best and most expensive hoardings across cities like Tokyo, New York, Shanghai and Mumbai.

Amit Gupta, MD of Global Advertisers, is the only Indian outdoor entrepreneur, to be featured in the report in which Global's (120 feet by 140 feet) hoarding in Bandra finds notable mention. The hoarding is the only Indian hoarding to be thus featured.

Global Advertisers is a leader in outdoor media innovation headquartered in Mumbai with pan India reach and the largest number of premium hoarding sites in the Mumbai Metropolitan Region. "We are delighted to be the only outdoor media solutions company to be featured in the report on the best hoardings in the world. Our clients, vendors and my team made this wonderful achievement possible. I thank all of them," said Amit Gupta.

An excellent brand building opportunity for Indian marketers - Sanjeev Gupta

The FIFA World Cup 2014 begins on June 12. Brazil are the hosts of the 20th edition of football’s greatest showpiece event on Earth. A total of 32 teams will participate in the FIFA World Cup 2014. The tournament starts on June 12 in Sao Paulo and the final will be played on July 13 at Rio de Janeiro. This is the second time Brazil will host the FIFA World Cup after 1950. From Indian advertising perspective this is one of the biggest opportunities for sports channels to grab the attention on Indian discerning viewer.  Being an international event though FIFA has many Indian followers which makes it the most awaited sport show on the Indian channels such as Sony Six, Star Sports 4, BBC, ESPN and LIV Sports. The promotions are on through various advertising medium – TV, Digital, Print, Radio, will also be followed with outdoor campaigns.

Anticipating the demand of outdoor inventories, Sanjeev Gupta, MD, Global Advertisers emphasizes on the strength of outdoor medium which offers branding options via Mobile vans, taxi, bus shelter, Z-boxes, street furniture, fleet graphics, digital displays at mails and multiplexes, ferries, amusement parks, airplanes, swimming pools and rest rooms can also be creatively exploited to communicate with consumers on the go.

The agency can be contacted on 9820 797 773 Or Email - amit@globaladvertisers.in for any further details.

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