Showing posts with label IPO. Show all posts
Showing posts with label IPO. Show all posts

Wednesday, January 8, 2014

Suyog Telemetics Limited launches IPO campaign with Global Advertisers

Jan 7, 2014
Sanjeev Gupta MD Global Advertisers 300x199 Suyog Telemetics Limited launches IPO campaign with Global Advertisers  

Mumbai : Mumbai-based telecom company, Suyog Telematics has come out with its public issue of 18.12 lakh equity shares. The issue will be opened for subscription from December 30, 2013 till January 7, 2014. The company has engaged India’s premier outdoor agency, Global Advertiser for the outdoor promotion of the IPO campaign in Mumbai and Latur.

Global has dedicated its best hoarding located at Sion which has highest reach, uncluttered view and unavoidable presence.

Sanjeev Gupta, MD, Global Advertisers said, “At the outset of 2014, the demand for IPO campaigns is already moving upward and we have designed some exclusive packages for them. With the clear intention of spreading awareness about Suyog’s public issue, Global has provided its finest displays in their target regions along with cost-effective outdoor plan. We hope to see great turnaround for this campaign.”

Suyog Telematics’ business is to build, own and operate telecommunication poles, towers (particularly roof-top towers), OFC systems and related assets. The equity shares offered through the prospectus are proposed to be listed on the BSE SME Platform.




Tuesday, January 19, 2010

IPOs enjoy Global edge

ARSS Infrastructure and Aqua Logistics IPO’s enjoy Global edge. 
Global Advertisers brings “clear-cut advantage" in what is otherwise a very challenging market for IPO. Armed with 15 years of unmatched experience in handling over 50 topmost IPO’s, Global Advertisers is poised to help ARSS and Aqua raise crores from the market to fund their ongoing projects and future growth.  Global’s highly strategic and prominent hoardings from Mumbai to Bhubneshwar are put to task to the make the IPO’s oversubscribed in a record time.
  
As you read this, an army of conventional as well as high-end billboards are grabbing eyeballs of millions – encouraging them to take a wise investment decision.  These outdoor ads are catching attention of the people at the perfect moment – walking or driving to work in the morning, when mind is clear. Most interestingly, Global’s outdoor creative for the IPO’s are quick and easy distraction in the competitive advertising environment.  

Moreover, Global Advertisers’ ahead-of-its-time infrastructure and highly-committed taskmasters work round-the-clock to give corporate heavyweights more than desired. Headed by Mr. Sanjeev, the face of revolution in IPO advertising, has introduced path-breaking media strategies and futuristic technology that have transformed the image of outdoor advertising.  He has tapped new avenues for MNC’s demanding exclusivity with first-of-its-kind media innovations.  The think-tank behind the dynamic agency, Mr. Sanjeev challenges the creative levels everyday to successfully build brands and launch IPO’s across the nation. 

In the past, Global Advertisers had intelligently used outdoor media for Godrej Properties, Bank of Baroda, Janmat, Lotus, 20 Microns Ltd. Austral Coke, Thomas Scott, Export, Jindal Cotex Hilton, Globus Spirit,  Omnitech, Avon Weighing Systems, Ltd.,  Varun Industries Ltd., etc to oversubscribe their IPOs with an overwhelming response.



How to make Outdoor Advertising work in your favor during IPO. 
1.
Build brand equity: Launch, re-launch or build a brand by increasing the brand awareness using innovative outdoor ads.
2.
Make an impact: Create a lasting impact by using the media creatively. Use a spectrum of colors, fonts and styles to make your outdoor IPO ad eye-catching and appealing.
3.
Reach large audiences at low cost: Reach large yet specific audiences at a lower cost as compared to the other media.
4.
Segment market to target unique customers: Segment the market and advertise according to area's specific requirements. For example, to reach the workforce of BKC, do corporate branding in that particular area.
5.
Compliment other media: Use it in combination with the other media to increase the impact of the campaign. It can serve as a reminder to reinforce the brand image for sustained brand awareness.