Colors’s engages large billboards of Global Advertisers for Bigg Boss season 10

Mumbai:  India’s premier hindi general entertainment channel, Colors from Viacom 18 group has engaged huge numbers of hoardings across Mumbai to promote its flagship reality show Bigg Boss season 10. Executed by Global Advertisers, the OOH promotion of Bigg Boss with Bollywood heartthrob Salman Khan captured the attention of audience all over India. The show aired on 16^th October, 2016 with host Salman khan, Deepika Padukone and Raj Nayak (Colors CEO). 

“We have executed outdoor campaigns for Colors in the past and really like the kind of shows they are making. We truly appreciate their marketing strategy of their shows. Indian television industry is constantly growing and presenting the fusion of content for our varied audience. It’s been a great experience while working for Colors. We are sure many people will stick to the screen for Bigg Boss, it’s a most famous show of the channel, hosted by none other Salman Khan. We are sure that the channel will get good TRPs of the show.,” said Sanjeev Gupta , MD, Global Advertisers.

The highlight of the show is that two different worlds collide to blur the lines between celebrity contestants and the common man.

Global Advertisers brings glamour from Jhalak Dikhhla Jaa stage out on large hoardings

Mumbai: Global Advertisers, a leading and the fastest growing outdoor media agencies in India, brings out the limelight straight from the stage of Jhalak Dikhhla Jaa out onto the city streets in Mumbai.

The ninth season of Jhalak Dikhhla Jaa is the Indian version of BBC's Strictly Come Dancing and ABC's Dancing with the Stars will start on 30 July 2016. Karan Johar, Jacqueline Fernandez and Ganesh Hegde will take over as the judges of this season. The dazzling launch was supported by wide displays at different touch points, implemented by Global Advertisers. This show will be telecasted on COLORS on weekends - Saturday and Sunday in the prime time slot of 9 PM.

Speaking on the campaign, Sanjeev Gupta, Global Advertisers, said “We have engaged our premium hoardings to create awareness for this show to increase the TRP's.”

Manish Paul will be hosting the show yet again.