Shop at JABONG, says the Brand on large hoarding of Global Advertisers

Mumbai - As per the brand, the outdoor is the only medium to attain constant exposure and apt to reinforce the brand’s imagery and message.Online fashion store, Jabong.com is once again in OOH space with its new massive campaign ‘Your favourite Brands, Now at your doorstep”. Global Advertisers engaged its OOH media properties for the campaign as the brand believed that the Outdoor is the only medium that can give you unavoidable presence and was suitable with the objective to reinforce the brand's objective.

Speaking about the campaign's success, Sanjeev Gupta, MD, Global Advertisers said, "The campaign has created a buzz across the e-commerce industry. We are very happy to provide them the best of visibility through our A+ category hoardings located at best of the sites across Mumbai.”

The OOH strategy also included reaching out to the corporate zones to tap the busy office goers who prefers shopping at the tip of their fingers.

Global Advertisers brings glamour from Jhalak Dikhhla Jaa stage out on large hoardings

Mumbai: Global Advertisers, a leading and the fastest growing outdoor media agencies in India, brings out the limelight straight from the stage of Jhalak Dikhhla Jaa out onto the city streets in Mumbai.

The ninth season of Jhalak Dikhhla Jaa is the Indian version of BBC's Strictly Come Dancing and ABC's Dancing with the Stars will start on 30 July 2016. Karan Johar, Jacqueline Fernandez and Ganesh Hegde will take over as the judges of this season. The dazzling launch was supported by wide displays at different touch points, implemented by Global Advertisers. This show will be telecasted on COLORS on weekends - Saturday and Sunday in the prime time slot of 9 PM.

Speaking on the campaign, Sanjeev Gupta, Global Advertisers, said “We have engaged our premium hoardings to create awareness for this show to increase the TRP's.”

Manish Paul will be hosting the show yet again.

Global Advertisers crafts outdoor campaign for Girnar Tea

Mumbai: Girnar Tea, one of the fastest growing tea manufacturing companies of India, has engaged Global Advertisers for the outdoor publicity of their three products - Masala Tea, Royal Cup Tea and Ginger Tea. The campaign has been launched in Mumbai on large displays. With its wide reach of hoardings, the campaign aims at health conscious, strong minded people who begin their day with a cup of tea, and hence, the campaign draws their attention by selecting appropriate hoardings at prominent locations of the city.

In 1978, export veteran, Mr. Pravin Bhansal and Mr. Harendra Shah, started ‘Girnar Food & Beverages Pvt. Ltd. Today, the group offers Loose Leaf Tea, Tea Bags, Pot Bags, Dip Bags, Instant Premix, Coffee  and Condiments. To expand their market presence and further strengthen brand’s position, Girnar Tea believed in the power of outdoor advertising.

Commenting on the campaign, Sanjeev Gupta, MD, Global Advertisers said, “we understand the market dynamics of tea industry, our team at Global Advertisers has done extensive research and media planning to promote products of Girnar Tea. These products have strong brand value. Our team has engaged hoardings at highways, markets, posh residential areas of Mumbai."

For the record, Global Advertisers has executed approximately 1.5 lakh successful campaigns, 1 lakh product launches, 80,000 in-film branding contracts and over 2 lakh event sponsorships in the last two decades. Global's creativity, innovation and ability to deliver out-of-the-box OOH media solutions have won them 350 awards, and over 500 letters of appreciation.

Global Advertisers designs campaign for kotak Mahindra Bank

Mumbai: Kotak Mahindra Bank has rolled out an OOH campaign with India’s premier outdoor agency Global Advertisers. The campaign showcases their wide reach by a punch line ‘Kona Kona Kotak@ 6%’.Global Advertisers executed the campaign by selecting rightly located hoardings for the brand . The wide hoarding network of Global Advertisers helped the brand to effectively communicate the message of their extensive geographical reach to larger number of audience.

Kotak Mahindra Bank offers a wide range of banking products and financial services for corporate and retail customers through a variety of delivery channels and specialized subsidiaries in the areas of personal finance, investment banking, life insurance, and wealth management. And, to communicate the same to their potential investors and account holders, the company initiated brand awareness campaign on outdoor medium as well.

Commenting on the outdoor campaign, Sanjeev Gupta, MD, Global Advertisers, said, “We have dedicated our best hoarding for this campaign. Global Advertisers has the largest number of premium hoarding at strategic positions to enhance the reach of our client. We are sure to yield the best results from our campaign for our client.