Showing posts with label Rajesh Builders. Show all posts
Showing posts with label Rajesh Builders. Show all posts

Thursday, October 18, 2012

Rajesh Builders is now Rajesh LifeSpaces


Small story of a BIG campaign


When the real estate industry was going through a tough phase, Mumbai’s one of the finest real-estate developer- Rajesh Builders, decided to change their brand identity. They approached Global Advertisers for their outdoor promotions.  The objective of the campaign was to spread the message of their re-branding across Mumbai.

Hoardings in Mumabi
Global worked out a plan in shortest span of time, meeting the deadlines; Global executed the largest and widest OOH campaign of the season.  

Proper Lighting, Accurate Mounting and Effective Innovation made the campaign unique in its class. Coordinating everything in one go, giving more than the expectation has been the motto of Global Advertisers.  
Rajesh builders re-branding campaign


 Extensive Media Research, Perfect Media Planning, 24X7Customer Assistance, Last Moment Adaptation all have made Rajesh LifeSpaces campaign a huge success all over.
Prominent Hoarding at Sion, Mumbai
Winning over the challenges, the team at Global chalked out “A” category HOARDINGS, Premium Locations, Maximum Visibility, Large Size, Wide Angel Billboards to convey the message to Customers, Business Houses, Brokers and B2B Entrepreneurs of Real-Estate.
 
Sanjeev Gupta, MD, Global Advertisers
We would like to thank Rajesh LifeSpaces for believing in our strength. It was a great experience working with you. We hope to share a long term relationship with you to achieve many more goals together!
I believe, leadership cannot be taught. It can only be learned. Therefore, our flexible approach and disciplined conception, planning and execution of Rajesh Lifespaces campaign have set us apart from the clutter of advertisers!

At this moment, I would also like to congratulate my Team and their winning spirit!


Monday, September 24, 2012

Real estate adds power to Global's success story 
Sep 24, 2012



Outdoor advertising is emerging as a hot favourite of real estate players in the Mumbai market once again. Global Advertisers, India’s premier outdoor agency in its class, is witnessing an impressive growth in the demand for outdoor inventories from developers this festive season.

Such campaigns are rebranding, sale as well as brand awareness initiatives.

Global recently executed a rebranding campaign for Rajesh builders (now known as Rajesh Life Spaces) and also helped create a larger-than-life brand image for the new properties of the Lodha Group, the Wadhwa Group and Hubtown ( formerly known as Ackruti City). These campaigns were planned, strategised and executed by Global's business and luxury segment team.
Sanjeev Gupta, Managing Director, Global Advertisers, says he is glad that the real estate sector was finally making a strong comeback. "Our team has given 360 degree brand visibility across Mumbai to our clients. Large size hoardings, transit media, street furniture have been the favorites of our real estate clients who trust our team's extensive media research and planning backup. Despite

e widespread challenges dogging the economy, the OOH industry is showing excellent growth this year. For us, much of this happy story is being scripted by our real estate clients whose long association with us is a proof our commitment to innovative thinking, flexible approach and disciplined conception, planning and execution of campaigns handled by us.”