Mumbai.
17 years ago in Mumbai, Global Advertisers began outdoor
publicity, i,e, billboards business. Managing director Sanjeev Gupta had
not imagined that his company will reach at this level in few years.
The company has billboards at almost every location in Mumbai.
Sanjeev Gupta, MD , Global Advertisers
It includes 500 of their own and 200 rented. Hoarding charges begin
from Rs 22000 and some hoardings command lakhs of Rupees. In the 17
years, building, entertainment, telecom, banking and others have used
Global’s hoardings.
The USP of the company is its Media, Management and Research teams,
which work out optimum packages for the clients. Clients appreciate
their services. The company also manages hoardings for its clients
nationwide.
Director Anil Sharma, Sanjeev Gupta M.D, - Global Advertisers, Sunny
Deol on the set of film Singh Saab The Great at Filmcity Mumbai
In addition, the company manages Bus, Railway and airport
publicity. Global has executed outdoor campaign with multiple inventories
and innovation for various films such as (Hindi) Ghanchakkar, Lootera,
Yeh Jawani Hai Deewani, Go Goa Gone, Shortcut Romeo, Dirty Picture,
Yamla Pagla Deewana 2, Zindagi 50-50, Bhadaas, BA Pass, (Marathi) Chabbu
Palali Sasrala, Anumati, Khokho, (Bhojpuri) Jal Sadhar ki Devi etc..
Furthermore, corporate brands like Charagh Din, Essel World, Gaja
Jwellers, Hiranandani Builders, Land Rover, Lux Cozi, Bank of Baroda,
Sheth Developers, Rustomjee, Vodafone, Sony have also launched their
outdoor campaign to reach out to their end consumer.
Global Advertising’s Sanjeev Gupta says “ Radhe Guru’s grace upon us
and this is why we were so successful. We want our clients to get the
best locations which give good mileage at good budgets. If we work for
optimisation of client budget and give them maximum reach then client
will come back to us. We have billboards in all the prime locations in
Mumbai.”
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