Global Advertisers designs campaign for Syndicate Bank

Mumbai: Syndicate Bank has rolled out an OOH campaign with India’s premier outdoor agency-Global Advertisers. The campaign showcases their digital solution by a punch line ‘Enjoy Cashless, Queue less Banking”. Global Advertisers executed the campaign by selecting rightly located bus media for the brand. The wide network of Global Advertisers helped the brand to effectively communicate the message of their commitment to larger number of audience.

Syndicate Bank  offers a wide range of banking products and financial services for corporate and retail customers through a variety of delivery channels. And, to communicate the same to their potential account holders, the company initiated brand awareness campaign on outdoor medium as well.

Commenting on the outdoor campaign, Sanjeev Gupta, MD, Global Advertisers, said, “We have dedicated our best hoarding for this campaign. Global Advertisers has the largest number of premium OOH property at strategic positions to enhance the reach of our client. We are sure to yield the best results from our campaign for our client.

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Advertisement in urban transit systems like airports & metro rail registers 60% growth - Global Advertisers - The Economic Times

 

"Modernisation of the Indian transport system, increasing demand of fast and convenient mediums of travel, and expanding network of existing transport mediums...

are some of the reasons that's contributing to rapid growth of transit media advertising," Sanjeev Gupta, managing director at Mumbai-based outdoor ad agency Global Advertisers, says.

Another reason for marketers' increased focus on rapid transit advertisement is it can be monitored and measured effectively.

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