Fashion Store - Central launches new store via Outdoor Campaign

Mumbai: Future Group owned - Central fashion store, rolls out an Out-Of-Home Campaign to announce the launch of its new store in Thakur Mall, Dahisar in Mumbai. The campaign has been designed by Global Advertisers. To inform about the new branch as well as to lure the commuters by providing information on the collection and offers of the store, Global Advertisers has engaged premium size billboards around Mumbai. As per the brief of our client to portray the benefits of the store on outdoor medium, Global Advertisers selected the hoardings located at main traffic junctions, markets and highways.

On this campaign, Sanjeev Gupta, MD, Global Advertisers said, "we hope to generate greater footfall of customer in the store with the help of our outdoor campaign. It’s been a great experience working on the launch of their new store at Dahisar. Our hoardings are successfully spreading the message to millions of audience every day.”

Eskay Property inaugurated their new venture – The E Hotel, flags off Outdoor Campaign by Global Advertisers

Mumbai: Widespread hoardings across Mumbai are announcing the launch of “The E Hotel”, a new launch from the Eskay property in Mumbai. The mandate for the outdoor campaign has been given to India’s premiere out-of-home agency, Global Advertisers.

The E Hotel is a one of a kind luxurious escape nestled in one of the few green coves within the concrete jungle of Mumbai. The hotel is a sprawling 7 storied building with simplistic aesthetics adorned by Buddhist chants and symbolisms of the journey of the Buddha. To communicate the same, the agency is using strategic locations and multi-sized billboards to create an integrated mix for the outdoor campaign.

Sanjeev Gupta, Managing Director, Global Advertisers said, “Our intent is to reach out to the target audience of our client in Mumbai. Our teams have designed this campaign with great insights to deliver the best results in the most cost effective way. We have executed the campaign on large hoardings in Mumbai.”

Global Advertises puts up billboards for Ekta World

Mumbai: Ekta World invites people to test their destiny by participating in LIFE KA CHANCE contest which has been promoted through an outdoor campaign by India’s premier out-of-home agency-Global Advertisers in Mumbai. Ekta World, a renowned Mumbai based builder has lucrative contest on their flagship residential projects- Ekta Virar and Ekta Nashik. The real estate brand has launched a contest where people can win a flat. This is a first-ever non-government initiative to make owning home easy in a big city.

The creatives have successfully enjoyed the face value of Bollywood legend Anil Kapoor. As a brand ambassador of this contest, Anil Kapoor spreads the  message to onlookers that taking risk and grabbing right opportunities in life is very important to make your dream come true.

Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers said, "We have executed many campaigns of Ekta World and this one highlights their contest. We have created large size outdoor campaign for their “Life ka Chance” contest for Mumbaikars by using Hoardings and gantries across the city.For the first time, bollywood’s acting legend and evergreen Anil Kapoor has been showcased in the creatives of a Real estate company."