First time advertiser on OOH - Zeel engages Global Advertisers for brand promotion

Mumbai: July​ 3​, 2014:

Breaking the notion of monsoon as a dull season for outdoor advertising, India’s smartest OOH agency-Global Advertisers is on a spree of tapping new accounts. First time advertiser on outdoor advertising medium, Zeel Rain-Wears rolled out its outdoor campaign engaging hoardings, bus media and LED screens. With an objective of creating awareness about the brand, Global carved out mix-media plan to reach out to potential customer in Mumbai and across Maharashtra. The massive billboards read a loud the tagline “Be Monsoon Ready”. Zeel has also signed Bollywood actor c as the brand ambassador.

Speaking on this, Sanjeev Gupta, MD, Global Advertisers, said “Monsoon season has brought us many bookings from various segments such as Zeel, Adlabs Imagica, Essel World and many more. Our focus has always been on innovation and bringing in new trends and ideas into the business. Out-of-home industry has tremendous potential, wide range of inventories, unavoidable presence and most importantly it suits to the budget of every client. For Monsoon, we have special packages and value addition services for our clients to ensure 100 percent success.”  

Zeel focuses to establish itself as a sought after brand in Rainwear segment for a fast growing brand conscious youth of the country.

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Essel World taps new market with an outdoor campaign

Esselworld and water kingdom - Outdoor Advertising

Esselworld and water kingdom - Hoarding Advertising Mumbai

Esselworld and water kingdom - Outdoor Media

Esselworld and water kingdom - Outdoor Promotion

Esselworld and water kingdom - OOH Media

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OOH Advertising - Esselworld and water kingdom

Esselworld and water kingdom - Outdoor Hoardings

Esselworld and water kingdom- Outdoor Campaign

Esselworld and water kingdom -Hoarding in Dadar

Mumbai: November, 2013: 

Essel World, an aggressive outdoor advertiser in Mumbai has launched a new campaign with Global Advertisers to fetch more visitors in this festive season.  The agency designed the promotion to reach out to new customers and localities. “We have been promoting Essel world from past several years, their artwork showcases their message beautifully, and thus: makes our communication more effective.” Says,  Sanjeev Gupta, Global Advertisers.

The agency has taken strategic locations to communicate the message to youngsters, families and corporates. The team of Global deployed hoardings from Dadar to Borivali - S.V. Road - Link Road, Ghodbunder Road – Thane and Sion.

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New Year bashes gear up on OOH media

Despite the strong rumors of world coming to an end on 21 December, 2012, event organizers did not stop planning New Year party, pan India.Well nothing has happened. Therefore, to create buzz in the town for New Year party, event companies deployed large size hoardings across Mumbai. Bright creatives, bollywood stars, DJ music all relevant information have been put up on displays to increase the sale of passes.

Sanjeev Gupta, Managing Director, Global Advertisers says “We have been approached by several event companies for the promotion of their new year party. We have executed an extensive OOH campaign for Essel world which has effectively increased their sales. Besides this, we have also received bookings from hotels, resorts, theme parks and lounges for their new year party celebration.”  

The campaign for the New Year party has been largely executed on hoardings and bus media. The media plan provided by the team of Global.  Advertisers includes college areas, sites near shopping malls and popular traffic junctions.

 

 

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