“Zindagi Kaisi Hai Paheli- a musical tribute to Rajesh Khanna”

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Freelance For Global & Earn Insanely Fat Commissions!

Use your existing contacts to earn a handsome income. Do you know #businesses looking for premium but economical hoardings and 360 degree #Outdoor #Media #Solutions?

Refer them to Global Advertisers and take unbelievably big cheques #home!

For more information, call Sanjeev Gupta on 9820082849

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Lai Bhaari engages Global Advertisers for OOH promotion

Bollywood actors are increasingly looking at roles in Marathi films, every passing year. While last year we saw a few Hindi film actors making their Marathi debut, 2014 too, will have its share of introductions to the industry. Lai Bhaari directed by Nishikant Kamat marks Bollywood actor ’s debut in Marathi cinema. He will be seen fighting goons and mouthing dialogues in this action-packed flick. Bollywood heartthrob, Salman Khan will also be seen in a short cameo role in this movie.

To promote the film, Riteish has launched an outdoor campaign in Mumbai. The campaign has been executed by Global Advertisers.


Commenting on this, Sanjeev Gupta, MD, Global Advertisers, said “We understand the market of marathi movie segment, hence our team at Global has selected such areas where the population of marathi speaking people are large.”

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Top 3 points of modern outdoor advertising for brands - Sanjeev Gupta

1. Marketers need to understand that the OOH medium is not limited to hoardings. It is a sensitive medium providing direct connection with end consumer.
2. Brands need to be willing to pay for innovations. Underlining the immense scope for innovations in the OOH space, the medium has no placement limitations.
3. The focus should be on creating conversations around the OOH touch points.

For the record, Global has spearheaded the revolution in outdoor media – arresting consumers’ attention as well as driving home the message effectively. Mobile vans, taxi, bus shelter, Z-boxes, street furniture, fleet graphics, digital displays at mails and multiplexes, ferries, amusement parks, airplanes, swimming pools and rest rooms have been creatively exploited by Global to communicate with consumers on the go.

That explains why Global has been the leading outdoor media partner for all major sectors over the last 18 years. 

Call Now Mr. Amit Gupta - 9820 797 773 Or Email -amit@globaladvertisers.in

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Global Advertisers wins OAA Awards as Zonal Media Owner of the Year – West (Silver)

Mumbai: 

Global Advertisers scored a big one at the tenth edition of the annual Outdoor Advertising Award
 (OAA ), the most influential and high-powered platform for out-of-home (OOH)
advertising leaders and professionals in India. Global was declared Zonal Media Owner of the Year – West (Silver) at the 10th edition of the convention at the Grand Hyatt in Panjim, Goa on July 5, 2014..

“Our focus on providing out-of-box creative outdoor media solutions to clients across India with the smallest of budgets through our premium and big-format hoardings is being recognised. I share this honor with my clients, team, my family, and above all my guru Mamtamai Shri Radhe Guru Maa,” said Sanjeev Gupta, the Managing Director of Global Advertisers.

Global Advertisers is known for its big-format hoardings with the most number of corridor branding opportunities in the Mumbai Metropolitan Region, which include their premium corridor branding sites at three important points of entry into the city – Sion, Dahisar and Thane. The World Records of Asia and World Records of India have certified Global’s 140X120 square feet hoarding in Bandra as Asia’s Largest Hoarding.

Global Advertisers began with a single hoarding at Marine Drive followed by another one at Worli 18 years ago. Today, Global is 500 billboards strong and present at some of the most premium outdoor sites in Mumbai. Global has completed 17,000 campaigns, 20,000 product launches so far, along with 5,000 event sponsorships and 3,750 in-film brandings.

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First time advertiser on OOH - Zeel engages Global Advertisers for brand promotion

Mumbai: July​ 3​, 2014:

Breaking the notion of monsoon as a dull season for outdoor advertising, India’s smartest OOH agency-Global Advertisers is on a spree of tapping new accounts. First time advertiser on outdoor advertising medium, Zeel Rain-Wears rolled out its outdoor campaign engaging hoardings, bus media and LED screens. With an objective of creating awareness about the brand, Global carved out mix-media plan to reach out to potential customer in Mumbai and across Maharashtra. The massive billboards read a loud the tagline “Be Monsoon Ready”. Zeel has also signed Bollywood actor c as the brand ambassador.

Speaking on this, Sanjeev Gupta, MD, Global Advertisers, said “Monsoon season has brought us many bookings from various segments such as Zeel, Adlabs Imagica, Essel World and many more. Our focus has always been on innovation and bringing in new trends and ideas into the business. Out-of-home industry has tremendous potential, wide range of inventories, unavoidable presence and most importantly it suits to the budget of every client. For Monsoon, we have special packages and value addition services for our clients to ensure 100 percent success.”  

Zeel focuses to establish itself as a sought after brand in Rainwear segment for a fast growing brand conscious youth of the country.

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Tax reforms, investments part of Budget wish list for OOH industry

The OOH sector has had a positive start to the year and agency heads are hoping for a pro-business and pro-growth Budget that will ensure that this good run continues. Though there are no OOH-centric expectations, the general consensus is that a budget that supports growth and encourages investment will only lead to higher spends on advertising and thus, benefit all facets of the advertising ecosystem. 

Sanjeev Gupta, MD, Global Advertisers said, “After achieving a historic victory in the Lok Sabha Elections 2014, we have high expectations from the newly elected Modi-led Government. India is likely to emerge as the world’s largest middle class consumer market with aggregated consumer spends of $13 trillion by 2030. It has become essential for MNCs/ SMEs to be visible on different advertising media to promote their services/ products. Therefore, outdoor advertising industry needs Government support to grow in the future.” He further stated that the Centre should focus on creating new opportunities, allow FDI, develop transparent policies and reforms, address tax issues and licensing procedure of public structures.

While stating that the outlook in general is positive for the coming years, Rajiv Saxena, MD, Blue Ocean Media said, “We are expecting tax reforms and interest cost liberalisation.” According to him, with such reforms corporates will save more money, which could lead to higher advertising budgets and ad spends. The outdoor agencies we spoke to agreed that one of the main facets of the budget should be to create an economy that promotes spending and investments.

Rajan Mehta, Founder and CEO, LiveMedia added here, “Overall, for the media industry, it is important that the Budget spurs investments through tax reforms. Consumption is still low and the Government needs to bring in liquidity (for consumers) so that spending increases.” Another important thing, according to Mehta, is that I&B policies should be comprehensive and be implemented properly.

Echoing similar thoughts, Atul Shrivastava, COO, Laqshya Media remarked that the Budget should help bring down soaring prices and cost of living and infuse confidence in investors. “This will allow more disposable income to consumers and spends to increase, while also increasing flow of capital in the market, which will improve sentiment as well as availability of funds for new ventures.”

He also pointed out that some other steps to help consumers would be to provide income tax relief and reduction of housing and consumer loan interest rates. “Steps should be initiated/ charted out to reduce India’s dependence on monsoon for agricultural output. Bad monsoon is gloomy and brings down the market sentiment drastically. Connecting the rivers is an idea being discussed in this connection,” Shrivastava added.

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