Global Advertisers creates OOH buzz for O2 Rise mineral water

Mumbai: O2 Rise engages Global Advertisers for the outdoor promotions of their mineral water. O2 Rise revolutionised the industry by introducing world endorsed and famous water treatment processes like Reverse Osmosis and Re-Mineralisation processes a very few brands can boast of even today. Executed by Global Advertisers, the OOH campaign of O2 Rise mineral water stands out in the clutter of ads because of its wide and larger than life display in Mumbai. O2 Rise has come a long way from being recognized as a brand for packaged drinking water and the same has been conveyed through the outdoor campaign. 

Sanjeev Gupta, MD, Global Advertisers, said, "We are glad to be associated with O2 Rise mineral water. We have done an outdoor campaign for them according to their target audience and selected outdoor property covering the major population of Mumbai."

The objective of the campaign was to spread the message of O2 Rise mineral water. Thus, a high mileage campaign with a large size out of home media property was executed. The choice of hoardings for this campaign has turned out very effective for the client.

Zee Classic engages large billboards of Global Advertisers for Ye Aaj Ka Classic Hai with Arjun Kapoor

Mumbai:  India’s premier Hindi movie channel, Zee Classic has engaged hoardings across Mumbai to promote its new show Ye Aaj Ka Classic Hai with Arjun Kapoor. Executed by Global Advertisers, the OOH promotion of Ye Aaj Ka Classic Hai with Bollywood heartthrob Arjun Kapoor successfully captured the attention of audience. For the first time in Television history, any channel will give every decade of Bollywood films, its own dedicated time. 

speaking on the campaign, Sanjeev Gupta , MD, Global Advertisers, said “We have executed outdoor campaigns for Zee network in the past and Ye Aaj Ka Classic Hai is a very interesting concept as its slogan says Ye Aaj Ka Classic Hai. Yahan Har Zamane Ka Apna Time Hai. We truly appreciate their marketing strategy for this show. We are sure that the channel will get good TRPs of the show.” 

Some of the initial themes of this show are Shandaar Sixties (Mon-Fri 10am) The 70s Mix (Mon-Fri 1 pm), Best of 80s/90s (Mon-Fri 4pm & 7pm) and B&W Classic (Every Sat 7am).

DNA newspaper engages hoardings of Global Advertisers

Mumbai : DNA, the English broadsheet daily owned by Diligent Media Corporation, an Essel Group company,has launched an all new avatar in Delhi and Mumbai. To promote this new edition, the publication has rolled out the quirky campaign #SayNoToJunk. The campaign is divided into two parts - outdoor ads and digital films. Mumbai based OOH agency, Global Advertisers has engaged its premium hoardings for this campaign.

Commenting on the success of the campaign, Sanjeev Gupta, MD, Global Advertisers said, “As per the client brief and our understanding of their market share, our team at Global spotted areas and effective media tools for the promotion. The team provided hoardings at dense market areas of western and central Mumbai."

Through news, views, analyses and interactivity, DNA provides readers with a composite unbiased picture of the city, the country and the world around them.

Buy Forevermark Diamond Collection at TBZ stores , says the Brand on a large hoarding of Global Advertisers

Mumbai- As per the brand, outdoor is the only medium to attain constant exposure and apt to reinforce the brand’s imagery and message and hence TBZ has put up its Forevermark Diamond Collection on large hoardings of Global Advertisers for its potential customers. The agency has engaged its best media property for the campaign as TBZ believes that the Outdoor is the only medium that can give unavoidable presence.

Speaking about the campaign's success, Sanjeev Gupta, MD, Global Advertisers said, "The campaign has created lot of buzz across the industry. We are very happy to provide them the best of the visibility through our A+ category hoardings located across Mumbai.”

Forevermark is a diamond brand from the De Beers family of companies. Individually inscribed, expertly crafted, Forevermark diamonds are selected for their exceptional qualities.

Parinee creates OOH campaign with Global Advertisers for its commercial office space

Mumbai: Builders are now receiving positive response for their new properties in Mumbai and Parinee group is getting the same. The group has launched good Commercial Office Space project located at Andheri West Mumbai. It offers aesthetically designed ultra modern office spaces ideally located and has been intelligently planned and elegantly designed by one of the most renowned international architecture James Law. Global Advertisers is executing their outdoor campaign covering prime locations of Mumbai City. 

Commenting on the campaign, Sanjeev Gupta, MD, Global Advertisers said, "We have been doing a lot of real estate campaigns but making everyone unique that is our aim. Parinee group has been highly regarded for their commitment and quality and we have been getting a lot of positive response for this campaign."

Positioning and Innovation of the hoardings make the campaigns stand out from the clutter.

Global Advertisers puts up premium hoardings for UBER

Mumbai: Global Advertisers, India’s finest outdoor agency has been roped in to promote taxi service app-Uber. The agency has offered its best hoardings to create buzz around the premium services of Uber. After entering the Indian market about three years ago, Uber made several addition to its services that were brought in keeping the Indian riders in mind exclusively.

Commenting on the campaign, Sanjeev Gupta, Managing Director, Global Advertisers, said, “We are glad to be a part of Uber’s outdoor campaign. With powerful creatives and positioning of our A+ hoarding, we are able to successfully capture the attention of commuters on the way for our prestigious client.”

Looking at the cost-conscious Indian market, in November 2014, Uber launched the UberGO service, featuring a new fleet of low cost hatchbacks. With the introduction of UberGO, the service started to make a lot more sense to daily commuters with the fares priced even lower than kaali-peeli taxis.

Cadbury launches 5 Star with extra caramel on Outdoors with Global Advertisers

Mumbai: India's premium chocolate brand launched an outdoor campaign to promote its 5 Star with extra caramel. Global Advertisers, a premier OOH agency, executed the campaign on its hoardings with an effective visual of product on OOH medium.  Cadbury 5 Star is an irresistible combination of taste and texture – delivered by smooth milk chocolate and chew caramel and nougat. The product was recently refurbished with extra caramel, this has been supported by a campaign that showcases all new Cadbury 5 Star with ‘extra caramel’.

“Global Advertisers deployed large hoardings to reach out to larger number of audience. It’s a very popular brand and hence we have taken very selective locations to put up our displays,” said, Sanjeev Gupta, MD, Global Advertisers."

The campaign aims at chocolate lovers across Mumbai.