Thursday, November 17, 2016

Global Advertisers puts up premium hoardings for Bollywood Movie Ishq Junoon

Mumbai: Global Advertisers has engaged its finest billboards for bollywood movie Ishq Junoon. Ishq Junoon is a 2016 Indian Hindi-language film written and directed by Sanjay Sharma and produced by Anuj Sharma and Vinay Gupta under their banners Shantketan Entertainments and Vinr Films. 

Speaking on the campaign, Sanjeev Gupta, Managing Director, Global Advertisers, said “Outdoor advertising plays an important role in promoting movies across the city to increase the footfall at the box office. We have executed the campaign for – Ishq Junoon on hoardings situated near the malls, catering masses.”

The movie cast includes Rajbeer Singh, Divya Singh, Akshay Rangshahi, Raj Aryan and Reshad Delawar Khan.

Tuesday, November 15, 2016

Global Advertisers creates giant OOH Campaign for Vibrant Ceramics 2016

Mumbai : The campaign reaches out to larger number of commuters to increase footfalls for the Vibrant Ceramics exhibition from 16 - 18 December, 2016 at Sabarmati Riverfront, Vallabh  Sadan, Ahmedabad, Gujarat – India. Mumbai being the industrial hub, the out-of-home campaign of the event has been executed by India’s premium OOH agency - Global Advertisers in Mumbai.

"Mumbai being the commercial capital of Indian has highest amount of investment and setting up Vibrant Ceramics exhibition will help everyone to interact with each other. It is a gathering for people related to real-ceramic sector at one place.. So, we have created a campaign to get the maximum footfalls at the venue." Said Sanjeev Gupta, MD, Global Advertisers.

Addressing several challenges and recognizing various facets of prosperity; Vibrant Ceramics is one-of-a-kind initiative that aims towards unifying and synergizing the key players and solutions providers. As the customers, manufacturers, researchers, technologists and innovators come over on the common platform to discuss, share, debate and celebrate the best of the Ceramics Industry.

Monday, November 14, 2016

ET Acetech MUMBAI 2016 exhibition promoted on Global Advertisers premium hoarding at Bombay Exhibition Centre


Mumbai: ET ACETECH MUMBAI 2016 is the most prominent exhibition in Mumbai. It brings together members dealing in Real Estate Development on one common platform to address various issues facing the Industry. This includes architects, designers, developers, engineers, contracting companies, material suppliers and technology providers. To create the publicity for their upcoming event, the organizers have put large hoardings around Mumbai. India’s premier outdoor giant, Global Advertisers have put it’s A category hoarding to spread the message in Mumbai. The creative of the campaign showcases Bollywood king Shahrukh Khan to glamorize the event.

Commenting on campaign, Sanjeev Gupta, MD, Global Advertisers, said, “ It’s a great opportunity to connect with wide stakeholders of real estate industry. We have put up a display for this event on our best hoarding to tap the right mix of visitors for this event. Real estate industry from builders to housing loans by various banks have been a major advertisers on outdoor, and this exhibition is a great platform for all of us to come together.”

The exhibition held @ Bombay Exhibition Centre.

Friday, November 11, 2016

Global Advertisers creates OOH buzz for O2 Rise mineral water

Mumbai: O2 Rise engages Global Advertisers for the outdoor promotions of their mineral water. O2 Rise revolutionised the industry by introducing world endorsed and famous water treatment processes like Reverse Osmosis and Re-Mineralisation processes a very few brands can boast of even today. Executed by Global Advertisers, the OOH campaign of O2 Rise mineral water stands out in the clutter of ads because of its wide and larger than life display in Mumbai. O2 Rise has come a long way from being recognized as a brand for packaged drinking water and the same has been conveyed through the outdoor campaign. 

Sanjeev Gupta, MD, Global Advertisers, said, "We are glad to be associated with O2 Rise mineral water. We have done an outdoor campaign for them according to their target audience and selected outdoor property covering the major population of Mumbai."

The objective of the campaign was to spread the message of O2 Rise mineral water. Thus, a high mileage campaign with a large size out of home media property was executed. The choice of hoardings for this campaign has turned out very effective for the client.


Wednesday, November 9, 2016

Zee Classic engages large billboards of Global Advertisers for Ye Aaj Ka Classic Hai with Arjun Kapoor

Mumbai:  India’s premier Hindi movie channel, Zee Classic has engaged hoardings across Mumbai to promote its new show Ye Aaj Ka Classic Hai with Arjun Kapoor. Executed by Global Advertisers, the OOH promotion of Ye Aaj Ka Classic Hai with Bollywood heartthrob Arjun Kapoor successfully captured the attention of audience. For the first time in Television history, any channel will give every decade of Bollywood films, its own dedicated time. 

speaking on the campaign, Sanjeev Gupta , MD, Global Advertisers, said “We have executed outdoor campaigns for Zee network in the past and Ye Aaj Ka Classic Hai is a very interesting concept as its slogan says Ye Aaj Ka Classic Hai. Yahan Har Zamane Ka Apna Time Hai. We truly appreciate their marketing strategy for this show. We are sure that the channel will get good TRPs of the show.” 

Some of the initial themes of this show are Shandaar Sixties (Mon-Fri 10am) The 70s Mix (Mon-Fri 1 pm), Best of 80s/90s (Mon-Fri 4pm & 7pm) and B&W Classic (Every Sat 7am).

DNA newspaper engages hoardings of Global Advertisers

Mumbai : DNA, the English broadsheet daily owned by Diligent Media Corporation, an Essel Group company,has launched an all new avatar in Delhi and Mumbai. To promote this new edition, the publication has rolled out the quirky campaign #SayNoToJunk. The campaign is divided into two parts - outdoor ads and digital films. Mumbai based OOH agency, Global Advertisers has engaged its premium hoardings for this campaign.

Commenting on the success of the campaign, Sanjeev Gupta, MD, Global Advertisers said, “As per the client brief and our understanding of their market share, our team at Global spotted areas and effective media tools for the promotion. The team provided hoardings at dense market areas of western and central Mumbai."

Through news, views, analyses and interactivity, DNA provides readers with a composite unbiased picture of the city, the country and the world around them.

Buy Forevermark Diamond Collection at TBZ stores , says the Brand on a large hoarding of Global Advertisers

Mumbai- As per the brand, outdoor is the only medium to attain constant exposure and apt to reinforce the brand’s imagery and message and hence TBZ has put up its Forevermark Diamond Collection on large hoardings of Global Advertisers for its potential customers. The agency has engaged its best media property for the campaign as TBZ believes that the Outdoor is the only medium that can give unavoidable presence.

Speaking about the campaign's success, Sanjeev Gupta, MD, Global Advertisers said, "The campaign has created lot of buzz across the industry. We are very happy to provide them the best of the visibility through our A+ category hoardings located across Mumbai.”

Forevermark is a diamond brand from the De Beers family of companies. Individually inscribed, expertly crafted, Forevermark diamonds are selected for their exceptional qualities.

Thursday, November 3, 2016

Parinee creates OOH campaign with Global Advertisers for its commercial office space

Mumbai: Builders are now receiving positive response for their new properties in Mumbai and Parinee group is getting the same. The group has launched good Commercial Office Space project located at Andheri West Mumbai. It offers aesthetically designed ultra modern office spaces ideally located and has been intelligently planned and elegantly designed by one of the most renowned international architecture James Law. Global Advertisers is executing their outdoor campaign covering prime locations of Mumbai City. 

Commenting on the campaign, Sanjeev Gupta, MD, Global Advertisers said, "We have been doing a lot of real estate campaigns but making everyone unique that is our aim. Parinee group has been highly regarded for their commitment and quality and we have been getting a lot of positive response for this campaign."

Positioning and Innovation of the hoardings make the campaigns stand out from the clutter.

Wednesday, November 2, 2016

Global Advertisers puts up premium hoardings for UBER

Mumbai: Global Advertisers, India’s finest outdoor agency has been roped in to promote taxi service app-Uber. The agency has offered its best hoardings to create buzz around the premium services of Uber. After entering the Indian market about three years ago, Uber made several addition to its services that were brought in keeping the Indian riders in mind exclusively.

Commenting on the campaign, Sanjeev Gupta, Managing Director, Global Advertisers, said, “We are glad to be a part of Uber’s outdoor campaign. With powerful creatives and positioning of our A+ hoarding, we are able to successfully capture the attention of commuters on the way for our prestigious client.”

Looking at the cost-conscious Indian market, in November 2014, Uber launched the UberGO service, featuring a new fleet of low cost hatchbacks. With the introduction of UberGO, the service started to make a lot more sense to daily commuters with the fares priced even lower than kaali-peeli taxis.

Tuesday, November 1, 2016

Cadbury launches 5 Star with extra caramel on Outdoors with Global Advertisers

Mumbai: India's premium chocolate brand launched an outdoor campaign to promote its 5 Star with extra caramel. Global Advertisers, a premier OOH agency, executed the campaign on its hoardings with an effective visual of product on OOH medium.  Cadbury 5 Star is an irresistible combination of taste and texture – delivered by smooth milk chocolate and chew caramel and nougat. The product was recently refurbished with extra caramel, this has been supported by a campaign that showcases all new Cadbury 5 Star with ‘extra caramel’.

“Global Advertisers deployed large hoardings to reach out to larger number of audience. It’s a very popular brand and hence we have taken very selective locations to put up our displays,” said, Sanjeev Gupta, MD, Global Advertisers."

The campaign aims at chocolate lovers across Mumbai.