Wednesday, October 26, 2016

Global Advertisers puts up huge display for Tanishq’s Diwali offering – Shubham, starring Deepika Padukone

Mumbai: Tanishq’s Diwali offering – Shubham starring Deepika Padukone has launched outdoor campaign with India’s most trusted out-of-home agency, Global Advertisers. The Shubham collection is reminiscent of India’s heritage where the ornate motifs and elaborate sculptures of the majestic temples at Hampi, Gujarat and Bhubaneshwar have been meticulously translated into breathtaking designs. In order to create buzz for their products, the OOH agency has engaged large size hoardings for the promotion of SHUBHAM jwellery. 

Global Advertisers, distinguished for its quality hoardings and market expertise has executed more than 100 outdoor campaigns for fashion and lifestyle brands since inception. Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said “We understand how promotions are different during Diwali. Our team has chalked out special plan for  Tanishq’s Diwali offering - Shubham keeping in mind their objective and TG. With our OOH campaign, we hope to get great footfall at the stores."

SHUBHAM collection by Tanishq is a tribute to the superlative architectural brilliance of craftsmen offering authentic designs for festive season.

Colors’s engages large billboards of Global Advertisers for Bigg Boss season 10


Mumbai:  India’s premier hindi general entertainment channel, Colors from Viacom 18 group has engaged huge numbers of hoardings across Mumbai to promote its flagship reality show Bigg Boss season 10. Executed by Global Advertisers, the OOH promotion of Bigg Boss with Bollywood heartthrob Salman Khan captured the attention of audience all over India. The show aired on 16th October, 2016 with host Salman khan, Deepika Padukone and Raj Nayak (Colors CEO). 

“We have executed outdoor campaigns for Colors in the past and really like the kind of shows they are making. We truly appreciate their marketing strategy of their shows. Indian television industry is constantly growing and presenting the fusion of content for our varied audience. It’s been a great experience while working for Colors. We are sure many people will stick to the screen for Bigg Boss, it’s a most famous show of the channel, hosted by none other Salman Khan. We are sure that the channel will get good TRPs of the show.,” said Sanjeev Gupta , MD, Global Advertisers.

The highlight of the show is that two different worlds collide to blur the lines between celebrity contestants and the common man.

Wednesday, October 19, 2016

Global Advertisers launches outdoor campaign for Nestlé India

Mumbai: Nestlé India, one of the largest FMCG of world has engaged Global Advertisers for the outdoor publicity of new packaging of three of their most iconic brands, MAGGI, NESCAFÉ and KITKAT to support girl child education in association with Nanhi Kali - an NGO for underprivileged girl children. The campaign has been launched in Mumbai on wide displays. It's aimed  at creating awareness to support the cause of educating the girl child through its marketing initiative. The team at Global Advertisers captured the attention of onlookers by placing hoardings at key centers of the city. 

Commenting on the success of the campaign, Sanjeev Gupta, MD, Global Advertisers said, “As per the client brief and our understanding of their market share, our team had spotted effective media tools for the promotion. We deployed hoardings at dense market areas of western and central Mumbai. To increase the visibility, most of the displays are brightly illuminated at peak hours."

The hoarding  are loudly communicating the message- Kitkat- “No break from education”, Maggi-  2 minutes for education” and Nescafe-  It all starts with education”

Tuesday, October 18, 2016

Global Advertisers conferred with India’s Most Trusted Brand Awards 2016

Mumbai : Global Advertisers has received the ‘India’s Most Trusted Brand Awards 2016” held on 16th October, 2016, at The Leela Hotel, Mumbai. Global Advertisers won the award for having developed innovative and cost-effective media strategies for real-estate, automobile, films, e-commerce, telecomm, BFSI etc. India’s Most Trusted Brand Awards 2016 is a platform that salutes most distinguished personalities and brands of India.

Commenting on the occasion, Sanjeev Gupta, MD, Global Advertisers, said, that “Our marketing team has worked hard and walked the extra mile to help our clients improve their presence and increase footfalls at the showrooms by offering customized outdoor media solutions which suits to them.”

He also added “I am proud to say that our professionals dared to venture beyond visible possibilities and changed the paradigms of Indian out-of-home industry. We own some of the most premium billboard sites in Mumbai, including Asia's biggest hoarding in Bandra and offer superlative quality and unmatched prices for 150 premium hoardings at strategic locations across Mumbai from last 18 years.”

Since its inception, Global Advertisers has executed outdoor campaigns for over 100 brands, 500 multi-media campaigns and over 100 IPOs

Amazon.in assigns outdoor promotion duties to Global Advertisers for Lakme Fashion Week Collection

Mumbai: India’s pioneer outdoor agency, Global Advertisers executes outdoor campaign for Amazon.in across Mumbai. The agency has put up large size billboards for the display of the creative. Being the festive season, the brand has selected premium hoardings at strategic location for the campaign.

Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said, “ Every medium has its own importance in carrying out the message of the brand to potential customers. OOH becomes very important as more and more people are travelling these days on roads, bus, rails, flight etc. So, we at Global Advertisers tap these areas and carve out the best outdoor campaign for clients such as Amazon.in.”

Amazon.in launched with Books and Movies & TV Shows and has expanded its offerings to various consumer products under different categories.

Friday, October 14, 2016

Global Advertisers puts up huge display for BIBA showcasing its festive collection

Mumbai: BIBA Apparels Private Limited (BIBA), one of the finest clothing brands of women ethnic wear has launched outdoor campaign with India’s most trusted out-of-home agency, Global Advertisers. In order to create buzz for their products, the OOH agency has engaged large size hoardings for the promotion of BIBA products. Contemporary ethnic fashion at affordable price is BIBA's commitment to fashion enthusiasts, offering ladies' churidars and dupatta sets in cotton, in shades of every color, and with irresistible color combinations and patterns. And, to communicate this to their TG, the brand can be seen on large hoarding formats across Mumbai.

Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said “We understand how apparel and fashion industry works and our team has carved out plan for BIBA keeping in mind their objective and TG. With our OOH campaign, we hope to get great footfall at their stores."

Global Advertisers, distinguished for its quality hoardings and market expertise has executed more than 100 outdoor campaigns for garment sector since inception.

Thursday, October 13, 2016

Global Advertisers executed OOH Campaign for Business Today’s Most Powerful Women in Business awards, 2016 in Mumbai

Mumbai: Global Advertisers, India’s premium outdoor agency associated with” Business Today’s Most Powerful Women in Business awards, 2016” as an outdoor media partner. To maximize the reach of the award function, the agency has placed hoardings at strategic locations across Mumbai. 

"Business Today’s Most Powerful Women in Business awards, 2016 because of its concept makes it most popular. We have created significant buzz for the event in the city by deploying large size hoardings across the city, said Sanjeev Gupta, MD, Global Advertisers.

Some of the 30 winners are RIL's Nita Ambani, SBI's Arundhati Bhattacharya , HUL's Priya Nair, Godrej Group's Tanya Dubash,  Kotak Mahindra Bank's Shanti Ekambaram, VIP's Radhika Piramal, Apollo Hospital's Suneeta Reddy, Shardul Amarchand Mangaldas' Pallavi Shroff and fashion designer Anita Dongre.

Global Advertisers puts up hoardings for brand Raymond Ltd.

Mumbai: Raymond Ltd, the largest integrated manufacturer of fabric in the world has launched outdoor campaign with India’s smartest outdoor agency, Global Advertisers. In order to create buzz for their products, the OOH agency has assigned premium hoardings for the promotion of Raymond Ltd.’s products. Raymond commands over 60% market share in worsted suiting in India and ranks amongst the first three fully integrated manufacturers of worsted suiting in the world. The OOH agency has put up display at premium locations to create awareness about the festive collection of its products.

Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said “We continue to push boundaries to deliver the experience and result that our clients expect from India’s best outdoor agency and most-trusted name in the outdoor advertising."

Global Advertisers stands for innovation and quality of media properties in adverting industry.

Indiabulls Housing Finance Ltd gets grand opening for their NCD issue through Outdoor Campaign

Mumbai: The OOH specialist, Global Advertisers which handles the Indiabulls Housing Finance Ltd (IBHFL) outdoor advertising mandate kicked off outdoor campaign for their NCD issue. Global Advertisers engaged premium hoardings for the campaign. IBHFL is the 2nd largest private housing finance company in India, regulated by the National Housing Bank (NHB) their business’ spread across housing finance, real estate and wealth management.

Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said "It’s a good marketing activity to establish connect with potential investors of IBHFL. We have generated good response for our valuable client".

The agency offers superlative quality and unmatched prices for 150 premium hoardings at strategic locations across Mumbai from last 18 years. 

Thursday, October 6, 2016

Global Advertisers creates OOH buzz for Arkade Builders‘s new project Arkade Art

Mumbai: Arkade Builders engages Global Advertisers for the outdoor promotions of their upcoming project, Arkade Art  in Mira Road, offering  1,2, 2.5, 3 & 4 BHK apartments. The builder has pioneered the concepts of self-contained residential townships and commercial business districts in Mumbai. Executed by Global Advertisers, the OOH campaign of Arkade Art stands out in the clutter of ads because of its wide and larger than life display in Mumbai.Every Arkade Art creation is adorned with glass railing, premium quality International tiles and branded fittings. Quality checks have been done at every stage to make sure home is decorated with nothing but the finest and the same has been conveyed through the outdoor campaign.

Sanjeev Gupta, MD, Global Advertisers, said, "We are glad to be associated with Arkade Builders. We have done an outdoor campaign for them according to their target audience and selected outdoor property covering the elite population of Mumbai."

The objective of the campaign was to spread the message of their new residential project across Mumbai. Thus, a high mileage campaign with a large size out of home media property was executed. The choice of hoardings for this campaign has turned out very effective for the client.

Wednesday, October 5, 2016

Global Advertisers puts up luxury car brand Toyota on premium hoardings

Mumbai: Global Advertisers, India’s finest outdoor agency has been roped in to promote luxury car manufacturer-Toyota. The agency has offered its best hoardings to create buzz around the launch of Platinum Etios from Toyota, the leading Japanese manufacturer of cars. The new Platinum Etios gets a bolder design, with an all-new front grille, sporty front and rear bumpers and a stylish rear chrome garnish on the boot lid.

Commenting on the campaign, Sanjeev Gupta, Managing Director, Global Advertisers, said, “We are glad to be a part of Toyota’s outdoor campaign. With powerful creatives and positioning of our A+ hoarding, we are able to successfully capture the attention of commuters on the way for our prestigious client.”

The new Platinum Etios sedan takes comfort and safety to the next level with its host of features, yet at a competitive price tag.

Global Advertisers executed OOH campaign for The Indian Icon film Award (TIIFA), 2016 in Mumbai


Mumbai: Global Advertisers, India’s premium outdoor agency associated with” The Indian Icon film Award (TIIFA), 2016” as an outdoor media partner. To maximize the reach of the award function, the agency has placed hoardings at strategic locations across Mumbai. 

"The Indian Icon film Award (TIIFA), 2016 because of its star presence makes it most popular. We have created significant buzz for the event in the city by deploying large size hoardings across the city, said Sanjeev Gupta, MD, Global Advertisers.

During the event, Mr. Sanjeev Gupta also got felicitation with an award for Best Outdoor Advertising" in the Advertising and Marketing industry. Under his leadership, Global Advertisers has achieved many milestones and accolades for his excellence in outdoor promotions.

Asian Paints kick started their outdoor campaign 'Asian Paints Colour Expert' with Global Advertisers

Mumbai : Asian Paints is India’s leading paint company, kicked off their new ad campaign 'Asian Paints Colour Expert' in Mumbai. The campaign has been execute by Global Advertisers, India' smartest outdoor agency, communicating brand’s key strengths on large size hoardings across Mumbai.These billboards are strategically placed to get noticed by people from afar.

“Asian Paints is a pioneer brand in its category. With our giant hoardings, we are able to enhance the reach of our esteem client to its maximum potential. Our team has dedicated significant hours to design the OOH campaign to convey the brand’s message in a most reasonable manner way but on a larger canvass.” said Sanjeev Gupta, MD, Global Advertisers.