Friday, December 23, 2016

Global Advertisers creates OOH buzz for Airbnb


Mumbai: Airbnb India engages Global Advertisers for the outdoor promotion of their services that helps people to list, discover, and book unique accommodations around the world — online or from a mobile phone or tablet. The OOH media agency has conveyed the same on large billboards across Mumbai. The brand communicates; Wherever you go, don’t go there. Live there.  in its ad campaign. The objective of the campaign is to spread the benefits of using Airbnb while traveling.

Sanjeev Gupta, MD, Global Advertisers, said, "We are glad to be associated with Airbnb India. We have executed their outdoor campaign targeting their key audiences by selecting premium hoardings across Mumbai."

Airbnb connects people to unique travel experiences, at any price point, in more than 34,000 cities and 191 countries.

Global Advertisers conferred with Brand of The Year 2016 -17 Emerging No. 1

Mumbai : Global Advertisers has received the ‘Brand of The Year 2016 -17 Emerging No.1 ” held on 21st December, 2016, at The Hotel Sahara Star, Mumbai. Global Advertisers won the award for bringing innovative outdoor solutions for various sectors.

Commenting on the occasion, Sanjeev Gupta, MD, Global Advertisers, said, that “We are glad to receive this award and thank the jury members for believing in us.Our people helped our clients improve their reach and market share with their strategic approach and media planning. Our outdoor campaign have created great impressions in the mind of their TGs. Our offers are superlative and stand unmatched in terms of prices in the OOH industry.Our outdoor inventories include 150 premium hoardings at strategic locations across Mumbai from last 19 years.”

Organised by WCRC (World Consulting & Research Corporation), the event is a platform that recognizes contribution of people and brands of India.

Wednesday, December 21, 2016

Global Advertisers puts up huge display for Erdferkel and Wobbegong – a clothing brand


Mumbai: Erdferkel and Wobbegong , one of the finest clothing brands of world has launched outdoor campaign with India’s most trusted out-of-home agency, Global Advertisers. In order to create buzz for their apparels, the OOH agency has engaged large size hoardings for the promotion. E&W has engaged Global Advertisers to popularize the western outfits for women in its campaign. The brand spreads across Mumbai on large hoarding formats.

Global Advertisers, distinguished for its quality hoardings and market expertise has executed more than 500 outdoor campaigns for garment sector since inception. Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said “We understand how garment industry works and our team has chalked out special plan for E&W keeping in mind their objective and TG. With our OOH campaign, we hope to get great footfall at the stores."

Erdferkel and Wobbegong has 60 plus years of establishments in clothing which is now available in India at Lamington Road, Mumbai. Serving the likes of everyone, E&W is focusing on designing apparels for various segments and age groups.

Tuesday, December 20, 2016

Global Advertisers conferred with "Sparkling Indian Award & Gold Medal (Certificate of Excellence) for the year 2016"


Mumbai: Global Advertisers, India’s premium outdoor agency wins "Sparkling Indian Award & Gold Medal (Certificate of Excellence) for the year 2016" for its immense contribution in out-of-home industry. Known for bringing innovative advertising inventories, Global advertisers, under the guidance of Sanjeev Gupta, MD of the company has executed more than 5000 outdoor campaigns.  To maximize the reach of every campaign, the agency, places hoardings at strategic locations, deploys railway, bus, airport, led display, neon and many other trending media properties to effectively communicate the message of brands.

 "We are very happy to receive this prestigious award and will continue to work harder for our clients and other stakeholders “, said Sanjeev Gupta, MD, Global Advertisers.

Monday, December 19, 2016

Enchanted Valley Carnival assigned OOH mandate to Global Advertisers

A one of a kind music festival successfully entertained people on 17th & 18thDecember at Aamby Valley City, Pune. The fourth edition of the Enchanted Valley Carnival roped in top artists from the international pop and Bollywood industry including Flo Rida, Arijit Singh, Farhan Akhtar, Alan Walker and many more. The events OOH media partner, Global Advertisers launched the promotional campaign in and around Mumbai which garnered significant publicity for the event amongst music lovers and adventure enthusiasts.      
         
Speaking on campaign, Sanjeev Gupta, MD, Global Advertisers, said “with great music, camping, adventure and fun, Enchanted Valley Carnival,2016 is surely a memorizing event which no one will ever forget. We at Global Advertisers had curated multimedia OOH campaign by selecting best inventories for this event.”

Friday, December 16, 2016

Global Advertisers crafts outdoor campaign for Girnar Tea

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Girnar Tea, one of the fastest growing tea manufacturing companies of India, has engaged Global Advertisers for the outdoor publicity of their three products- Masala Tea, Royal Cup Tea and Ginger Tea. The campaign has been launched in Mumbai on large displays. With its wide reach of hoardings, the campaign aims at health conscious, strong minded people who begin their day with a cup of tea, and hence, the campaign draws their attention by selecting appropriate hoardings at prominent locations of the city.
In 1978, export veteran, Mr. Pravin Bhansal and Mr. Harendra Shah, started ‘Girnar Food & Beverages Pvt. Ltd. Today, the group offers Loose Leaf Tea, Tea Bags, Pot Bags, Dip Bags, Instant Premix, Coffee  and Condiments. To expand their market presence and further strengthen brand’s position, Girnar Tea believed in the power of outdoor advertising.
Commenting on the campaignSanjeev Gupta, MD, Global Advertisers said, “we understand the market dynamics of tea industry, our team at Global Advertisers has done extensive research and media planning to promote products of Girnar Tea. These products have strong brand value. Our team has engaged hoardings at highways, markets, posh residential areas of Mumbai."
For the record, Global Advertisers has executed approximately 1.5 lakh successful campaigns, 1 lakh product launches, 80,000 in-film branding contracts and over 2 lakh event sponsorships in the last two decades. Global's creativity, innovation and ability to deliver out-of-the-box OOH media solutions have won them 350 awards, and over 500 letters of appreciation.

Thursday, December 15, 2016

Global Advertisers promotes Rottofest 2016 – a Socio-Economic Festival of Narsee Monjee College of Commerce and Economics



Mumbai: India’s smartest outdoor agency, Global Advertisers has partnered with Rotofest 2016 – a Socio-Economic Festival of Narsee Monjee College of Commerce and Economics. The theme for the year 2016 is 'Wanderlust' and scheduled from 10th December - 12th December,2016. 

Commenting on the campaign, Sanjeev Gupta, Managing Director, Global Advertisers, said “We are glad to be a part of this festival. Our hoardings are dedicated to create awareness about Rotofest 2016 across Mumbai, so that visitors gather at the event in large numbers”

The venues of the Festival is NM College, Jashoda Rang Mandir, Santokba Hall, Juhu Jagriti Hall.

Global Advertisers promotes 2nd Jal Mahotsav organized by MP tourism department


Mumbai: India’s smartest outdoor agency, Global Advertisers has partnered with 2nd Jal Mahotsav organized by MP tourism department. The festival will be organised for one month. It is to highlight Hanuwantia near Indira Sagar Dam at district Khandwa which has been developed by the Madhya Pradesh State Tourism Development Corporation as water sports complex. 

Commenting on the campaign, Sanjeev Gupta, Managing Director, Global Advertisers, said “We are glad to be a part of this festival. Our hoardings are dedicated to maximize the reach of 2nd Jal  Mahotsav across Mumbai, so that tourists gather at the event in large numbers”

Jal-Mahotsav Hanuwantiya of Madhya Pradesh starts from December 15 till January 15.

Monday, December 12, 2016

Global Advertisers creates OOH buzz for Google Maps


Global Advertisers executes Outdoor Campaign for Google Maps!

Mumbai: Google India engages Global Advertisers for the outdoor promotion of their mobile based app, Google Maps that helps users with satellite imagery, street maps, street view, real-time traffic conditions and route planning for traveling by foot, car, bicycle or public transportation by showing an alternative and faster route to reach their destination easily. The OOH media agency has conveyed the same on large billboards across Mumbai. The brand communicates; "Jab traffic ka haal badalta hai, toh sadke rang badalti hai" in its ad campaign, referencing the red-blue lines that indicate traffic levels on the google map.

Sanjeev Gupta, MD, Global Advertisers, said, "We are glad to be associated with Google India. We have executed their outdoor campaign targeting their key audiences by selecting premium outdoor property across Mumbai."

The objective of the Outdoor campaign was to spread the benefits of using Google map while traveling in the city. A high mileage campaign with a large size out of home media properties has been executed. The choice of hoardings for this campaign has turned out very effective for the client.


Saturday, December 10, 2016

Global Advertisers promotes Dubai Property Show on a premium hoarding



Mumbai: In association with the Dubai Land Department, the Dubai Property Show is the prestigious 3-day event which is connecting India’s leading property investors and real estate developers to Dubai’s real estate project owners at Bandra Kurla Complex, Mumbai.  To create the publicity for this event, the organisers have put large hoardings around Mumbai by engaging India’s premier outdoor giant, Global Advertisers. The agency has put up it’s A category hoarding to spread the message to key investors in Mumbai.

Commenting on campaign, Sanjeev Gupta, MD, Global Advertisers, said, “ It’s a great opportunity to connect with a wide stakeholders of real estate industry based out of Dubai and Mumbai. We have put up a display for this event on our best hoarding to tap the right mix of visitors for this event. It’s a great platform for all of us to come together.”


The show has began @BKC from December 9 to 11.