Wednesday, February 1, 2017

Café Coffee Day launches OOH promotion for its International Burger Carnival with Global Advertisers

Mumbai: Café Coffee Day, one of the finest coffee chains of India, launches OOH promotion for its “International Burger Carnival”. The brand has engaged Global Advertisers for the publicity by executing the campaign on Bus media. It's aimed at traditional burger lovers, capturing their attention through moving buses in the city.

Commenting on the success of the campaign, Sanjeev Gupta, MD, Global Advertisers said, “As per the client brief and our understanding of their market share, our team at Global spotted areas and effective media tools for the promotion. The team deployed buses of important routes in Mumbai for the promotion."

Café Coffee Day, a part of Coffee Day Global Limited, is India’s favorite hangout for coffee and conversations. Popularly known as CCD to the youth is a “hangout” spot where they meet people, make conversations, and have a whole lot of fun over coffee.

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