Friday, March 31, 2017

Global Advertisers executes OOH campaign for the inner garment brand Lux

Mumbai: Lux Cozi, the finest inner garment brand has launched outdoor campaign with India’s smartest outdoor agency, Global Advertisers. To create buzz for their products, the OOH agency has assigned premium hoardings for the promotion of Lux Cozi’s products starring Bollywood heartthrob Varun Dhawan . For more than 3 decades, Lux Cozi has led the apparel industry by manufacturing inner garments.

Speaking on the campaign, Sanjeev Gupta, MD, Global Advertisers, said “Global Advertisers focuses on innovation and quality of media properties. We continue to push boundaries to deliver the experience and result that our clients expect from India’s best outdoor agency and most-trusted name in the outdoor advertising."

The branding campaign for Lux Cozi is reaching out to large customer base by engaging hoardings at multiple locations across Mumbai.

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