MUMBAI: Taking Prime Minister Narendra Modi’s dream project forward, the Government of India is organising the ‘Make in India Week’ in Mumbai and has associated with Global Advertisers to craft out this massive campaign.
As part of the project, Global Advertisers has designed an extensively thought-through out-of-home campaign that showcases large-scale hoardings and billboards pertaining to the event in highly strategic locations of the city. It is pertinent to note here that the event is being organised by the Confederation of Indian Industry across the country.
Speaking on the campaign, Global Advertisers managing director Sanjeev Gupta said, “I am extremely honoured to be associated with this project. India is home to a massive domestic market and we are just beginning to recognize this potential. I am humbled that CII has chosen Global Advertisers to contribute towards this project and we have created a very strategic plan to make this campaign humungously popular. I firmly believe in Prime Minister Narendra Modi’s “Make In India” theory and we shall do our every bit to take this project forward.”
The ‘Make in India Week’ will showcase the people, policies and partnerships that are driving India’s new manufacturing revolution. Set against the vibrant backdrop of India’s commercial capital – Mumbai, this week long calendar will offer unprecedented access, insights and opportunities to connect and collaborate with India and global Industry leaders/ visionaries, academicians, central and state administrations.
‘Make in India Week’ will be conducted from 13-18 February in BKC ground.
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