Friday, June 17, 2016

Fashion Store - Central launches new store via Outdoor Campaign


Mumbai: Future Group owned - Central fashion store, rolls out an Out-Of-Home Campaign to announce the launch of its new store in Thakur Mall, Dahisar in Mumbai. The campaign has been designed by Global Advertisers. To inform about the new branch as well as to lure the commuters by providing information on the collection and offers of the store, Global Advertisers has engaged premium size billboards around Mumbai. As per the brief of our client to portray the benefits of the store on outdoor medium, Global Advertisers selected the hoardings located at main traffic junctions, markets and highways.

On this campaign, Sanjeev Gupta, MD, Global Advertisers said, "we hope to generate greater footfall of customer in the store with the help of our outdoor campaign. It’s been a great experience working on the launch of their new store at Dahisar. Our hoardings are successfully spreading the message to millions of audience every day.”

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