Mumbai: The flagship brand of Parle Agro- Frooti has launched its new commercial featuring the King of Bollywood Shah Rukh Khan. The company has invested across a strategic mix of media vehicles that includes outdoor advertising, Television, Radio and Digital medium.
“Frooti is one of the favourite mango drink of Indians, especially in summer season. It is the right time to position the product in the market to gain larger share. For this campaign, we have given our best hoarding to maximize the reach of the campaign, said, Sanjeev Gupta, MD, Global Advertisers.
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